Atari plans to open video game-themed resorts in 8 US cities

LAS VEGAS — Atari, the arcade game company that ushered in the gaming revolution in the 1980s, is opening eight video game-themed hotels across the United States, including ones in Las Vegas and Phoenix.

The company said this week it will break ground on its first hotel later this year in Phoenix as it seeks to create a unique lodging experience combining the brand with a video game-themed destination.

“Atari Hotels level up hotel entertainment with fully immersive experiences for every age and gaming ability, including the latest in VR and AR (Virtual and Augmented Reality),” the company said in a statement. “Select hotels will also feature state-of-the-art venues and studios to accommodate esports events.”

Hotel development and design are being led by Shelly Murphy’s GSD Group and Napoleon Smith III, producer of the wildly successful Teenage Mutant Ninja Turtles film franchise reboot. True North Studio, a Phoenix real estate developer, will develop the first Atari-branded hotel.

“We are thrilled to partner with GSD Group and True North Studio to build the first-ever Atari branded hotels across the United States. Together we’ll build a space that will be much more than just a place to stay,” Fred Chesnais, CEO of Atari, said in a statement.

The company said Atari Hotels will turn “the origins of gaming and the future of the booming industry into a fun and unique travel destination.”

In addition to Las Vegas and Phoenix, new hotels are planned in Denver, Chicago, Austin, Texas, Seattle, San Francisco, and San Jose, California, the company said. Timeline for hotels other than Phoenix were not released.

Founded in 1972 by Nolan Bushnell and Ted Dabney, Atari became a pioneer in arcade games, home video game consoles and home computers. It's known for such games as Asteroids, Centipede, and Missile Command.

The company is now based in Paris.

People also read these

Amy Schumer opens book tour for essay collection

Aug 17, 2016

Actress and comedian Amy Schumer has launched the book tour for her collection of very personal...

Hawaii authorities urge awareness of raw food risk

Aug 17, 2016

Hawaii authorities are urging diners to be aware of the risks of eating raw and undercooked food...

'He's San Francisco': Tony Bennett honored for...

Aug 20, 2016

The city of San Francisco threw a 90th birthday bash for Tony Bennett, who first sang "I Left My...

NBA chooses New Orleans for 2017 All-Star Game

Aug 19, 2016

The NBA has decided to hold the 2017 All-Star Game in New Orleans after taking the midseason event...

US Olympic gold hasn't made for winning bets in...

Aug 19, 2016

Rowing, shooting and judo _ the U.S. may have won big gold medals in those Olympic events but some...

In Daily Travelogue, we aim to provide rich content for the budget traveler. We only publish blog post that is informative and entertaining to add value to our readers’ user experience.

Contact us: sales[at]dailytravelogue.com